Online Stories
Dr Claire Scobie – Wordstruck
Dr Claire Scobie designs bespoke narrative solutions that engage hearts and minds.
Through her company Wordstruck, she works with ASX-listed companies, not-for-profits and arts organisations in Australia, Hong Kong and the UK. She coaches CEOs and leaders of industry to help them get their story straight, inspire their teams, and deepen engagement.
With a media career that spans over twenty years, Claire is also an award-winning author, speaker and facilitator.
Celia Harding – PR Shed
Celia is a brand storyteller, content director and PR hound with a penchant for arts and culture.
Over the last 15 years she has worked with the likes of Electric Gardens, Openair Cinemas, Return to Rio, Playground Weekender, Future Music Festival, Splendour in the Grass, EMC (the Asia-Pacific Electronic Music Conference), Keep Sydney Open and Snowboxx Festival as well as global brands including Smirnoff, Jack Daniel’s and Google.
Now she’s the Founder of PR Shed, which gives brands and businesses all the tools they need to get PR results. Offering strategic advice, media materials, contacts and more, PR Shed empowers organisations to tell their story, to the right people, at the right time.